Anthony Bass, VP of American Cancer Society

Anthony Bass, Vice President of the American Cancer Society, has long had a career rooted in mission-driven work. Previously with the United Way and several other notable non-profits, he is dedicated to helping others. Known for his strong character and kind approach, Anthony is also an impactful speaker who moves audiences with his passion for service. This former Minnesota Viking and someone who has tremendous energy and focus on making a difference in the lives of Minnesotans everywhere made Scouts curious to learn more…
If you could try a different job for a day, what would you choose?
I’d love to be a high school history teacher for a day. I think shaping young minds with stories of the past—especially stories that connect to faith, leadership, and resilience—would be both fun and impactful.
What advice would you give someone starting out in your industry?
Lead with purpose and relationships first. This work is about people—listen well, care deeply, and stay anchored in your “why.” The results will come when the mission and the people are your focus.
What is your mantra?
Live well. Finish strong. It reminds me that how you live matters as much as what you accomplish—and that faithfulness is the goal, not perfection.
How do you get yourself out of a slump?
I pause, pray, and go back to the basics. Sometimes that means taking a walk, journaling, or spending time with my wife and kids. Re-centering helps me remember that my identity isn’t in outcomes, it’s in who I am and Who I belong to.
What companies or leaders do you admire?
I admire organizations that lead with conviction and compassion—places like Compassion International or Chick-fil-A. And leaders like Bryan Stevenson and Tony Dungy who live out their faith through justice, mentorship, and humility.
What has been the biggest shift you’ve noticed in your industry in the last decade?
The rise of data and digital tools has changed how we connect with supporters—but it’s also reminded us that authenticity matters more than ever. Technology can amplify our message, but trust still drives the mission.
Who has been most instrumental in your career?
My parents, without question. They raised me in West Virginia with faith, hard work, and integrity. And professionally, mentors who challenged me to lead with both strength and humility have shaped how I show up in every space.
What is your go-to celebration meal, drink or tradition?
A good steak, sweet tea, and time around the table with family or close friends. For me, celebration isn’t about the fancy stuff—it’s about sharing joy with people who matter